Friday, September 28, 2007
Digg is a social bookmarking site where others can see what you have "dugg" and also you see their favorites. As a member of Digg, you can share, discover, bookmark, and promote stuff that's important to you.
Whenever you see a page you like, you can “digg” it.
Here is where you can sign up for a free account -
http://digg.com/register
These are my diggs –
http://digg.com/users/chtrcwebmaster
if you like them, please give them a boost by “digging” them!
to install this on blogspot, add a new HTML/JavaScript module and the code to add is
<div align="center">
<script type="text/javascript">
digg_title = ''+document.title+'';
digg_topic = 'programming';
</script>
<script src="http://digg.com/tools/diggthis.js" type="text/javascript"></script>
</div>
Monday, September 10, 2007
Google Website Optimizer can improve the performance of your landing pages
The Google Website Optimizer tool can improve the performance of your landing pages. By creating a system for organized multivariate testing, this tool allows visitors to choose the best combination of factors for your site.
The Google Website Optimizer Tools experiment for Tubal Reversal - Is It Right For You? on Dr. Berger’s Tubal Reversal Web Site.
The goal of the Tubal Reversal Web Site is to have people opt-in to receive an educational white paper, since the site is informational and not e-commerce.
After intensive research, ROI Revolution designed a Google Website Optimizer experiment that tested 3 different headlines, 3 different images, and 4 different button text versions.
• • • •
The best combination of the test variables resulted in an improvement of 221% over his original page.
• • • •
Now the pay-per-click advertising to drive traffic to that landing page is 221% more effective than it was on the old landing page without any additional cost for that increase.

